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Wednesday 08 February, 2012
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Marketing Essentials
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Q102 What marketing material do we need?
Q114 What competitor research do we need?
Q1 We've got a great idea, will it work?
Q2 How do we take an idea and turn it into a business?
Q3 What market research do we need?
Q4 How do we create a business name?
Q5 How do we get a logo?
Q6 How do we brief a logo designer?
Q7 How do we price our products?
Q8 How do we price our services?
Q9 How do we find customers?
Q10 What are the 7 key ways to promote our business?
Q11 What's the difference between sales and marketing?
Q12 How do we create a mailing list?
Q13 How do we set sales targets?
Q14 How do we work out the sales leads needed to achieve our sales targets?
Q15 What's in a sales plan?
Q16 How do we prepare for client meetings?
Q17 What's in a client proposal?
Q18 Do we need a website?
Q19 What FAQs does our website need?
Q20 What is a blog?
Q21 How do we prepare a brochure?
Q22 Should we advertise and when, where and how?
Q23 What is ambient marketing?
Q24 What sales do online businesses generate?
Q25 What's in a marketing plan?
Q26 How do we develop a marketing plan?
Q27 How do we create a marketing budget?
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